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Tag Archives: stencil branding

March 13, 2014

GIFT OF HOPE AND ICE FACTOR TEAM FOR RECORD-SETTING YEAR

GOH BEARS TAILGATE 2013 046

More than 18,323 people registered as organ and tissue donors last year through programs conducted by Gift of Hope Organ & Tissue Donor Network – a 19% increase over 2012.* This feat is perhaps even more impressive considering the increase comes after Gift of Hope teamed with ICE Factor Experiential Marketing Company’s marketing services in 2012 to set another record – the Guinness Book of World Records’ mark for the most people to register as organ donors in one day (2,262). 

ICE Factor strives to use innovative technology and guerrilla marketing strategies to engage consumers and inform them of the importance of organ and tissue donation and to sign-up consumers who choose to register as lifesaving donors.  ICE Factor has been working with Gift of Hope since 2010 and is currently scheduling events for 2014. Each year, ICE Factor develops, coordinates, and executes experiential marketing campaigns at a variety of locations throughout Illinois for Gift of Hope.  Please visit www.donatelife.net if you wish to register as a new organ and tissue donor.

Gift of Hope Organ and Tissue Donor Network is a not-for-profit organ procurement organization that coordinates organ and tissue donation and provides public education in Illinois and northwest Indiana.

ICE Factor is an experiential marketing agency that reaches consumers in every industry through innovative and eye-catching marketing solutions. Each experiential marketing campaign is designed to provide the optimal experience for consumers, thereby yielding a maximum return for clients. ICE Factor connects brands with consumers, inspires action, creates a buzz, and interacts with target markets.

*Results furnished by Gift of Hope.

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December 6, 2013

2013 Gift Of Hope Campaign

2013 Gift Of Hope Campaign

We just wrapped up another successful year of activations for Gift of Hope organ and tissue donation.  Please take a look at our highlight video posted above.   Enjoy!

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October 28, 2013

Stencil Marketing

Stencil Marketing is an experiential marketing technique used to brand and promote your company logo or message anywhere. This green-friendly application is a great way to advertise and reach your most valuable asset, your customer! Each custom designed stencil can be applied within minutes and even in the snow! Whether you are looking to connect brands with consumers, inspire action, create a buzz, interact with your target market, create product awareness, Stencil Marketing is your solution.

Numerous businesses have already witnessed the benefits of the additional brand presence provide by Stencil Marketing. Many of our clients love the fact that the Stencil Marketing kits are portable and user-friendly. Stencil Marketing is a creative, eye-catching way to grab the attention of pedestrians in high traffic areas such as universities, shopping areas and transportation hubs, or in front of venues, clubs and pubs. The possibilities are endless! The process is simple and provides a fun way to spread your brand on sidewalks, parking lots, floors and more. Even the cost of your unique and custom built stencil kit is a fraction of other traditional media.

Some may call it Street Advertising, Graffiti Advertising, Stencil Branding, Street Art or even Guerrilla Street Marketing, but no matter what you call it, no matter where you apply it, Stencil Marketing will brand and promote the precise image, feel, and lasting impression for everyone!

Contact us today to attract attention, brand to consumers, and generate the action your company deserves.

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CONTACT ICE FACTOR TODAY FOR ALL OF YOUR MARKETING NEEDS:

11 West Main Street
Suite 304
Carpentersville, Illinois 60110
PHONE: (847) 844-0814
E-Mail: contact@icefactor.com

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